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Articles by Bethan Ashley

  1. Why UX is more important than UI

    “I want to make it pop!”, but not at the expense of your customer experience. Here’s why.

    Bethan Ashley
    December 31, 2024
    • User Experience
    • Design
    • Product Design
    • Product Management
    • User Interface
  2. The digital nomad thoughtbottle

    Work remotely and from multiple locations? Here’s my minimalist kit recommendations to travel light.

    Bethan Ashley
    December 30, 2024
    • Work Culture
    • Workplace Experience
    • Remote
  3. Ethical AI for Product Management

    Think AI can’t be ethical? Think again! Check out the cheat code for creating innovative, user-trusting, privacy-first products. Ready to try the ®REPEATS method? 🔍💻

    Bethan Ashley
    November 8, 2024
    • Artificial Intelligence
    • Ethics
    • Product Management
  4. thoughtbot at Just Product 2024

    Couldn’t make it to this year’s Just Product conference in Munich? No worries, we’ve got you covered. Here’s our takeaways!

    Bethan Ashley
    October 28, 2024
    • Conferences
    • Product Management
    • Artificial Intelligence
    • Team
  5. Not another meeting

    Meeting-free days means more productivity, right? More time for focused work. When should, or should you not, press that big ‘+’ button on your calendar?

    Bethan Ashley
    October 22, 2024
    • Productivity
    • Teams
    • Meeting
    • Remote
  6. AI for Product Managers

    AI can enhance every stage of the product lifecycle — empowering Product Managers to make smarter decisions, faster.

    Bethan Ashley
    October 9, 2024
    • Product Management
    • Artificial Intelligence
  7. Product management insights: Measuring change

    How do Product Managers measure change with testing and analytics? Learn what a panel of thoughtbot Product Management experts recommend.

    Jared Turner, Jason Bailey, Bryce Morisako, Daniel Kim, Bethan Ashley & Victoria Bell
    July 17, 2024
    • Product Management
    • Product Management Insights Series
    • Product Management Mentoring
    • Analytics
  8. Product Management Insights: Understanding Your Users

    This is a series where we delve into the world of product management. This week we discuss the art of understanding your users.

    Jared Turner, Jason Bailey, Bryce Morisako, Daniel Kim, Bethan Ashley & Victoria Bell
    May 28, 2024
    • Product Management
    • Usability Testing
    • User Interviews
    • Product Management Insights Series
    • Product Management Mentoring
  9. A peek inside my meeting facilitation playbook: co-pilot with me ✈️📕

    No grand claims here, just some learned practical insights and tips. Let’s make our meetings enjoyable and effective, shall we?

    Bethan Ashley
    May 3, 2024
    • Meeting
    • Teams
    • Fun
    • Back To Basics
  10. Incubator update 1: Dionna & Danyelle at Womanish

    Discover the first weeks of the thoughtbot Incubator with Womanish — from assumptions to market segmentation and user research. Also hear about the experience from the founders themselves.

    Bethan Ashley
    March 11, 2024
    • Incubator
    • Startup
    • Founder
    • User Interviews
1 2 Next › Last »

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